Just when you think you’ve outgrown all sense of fashion, peer pressure and have resigned yourself to your own middle-aged individuality, along comes a jolting reminder than your cohort’s tastes may change, but the pressure to conform doesn’t.
I was scanning a newsletter for a client and ran across this amazing story: BMW owners love HDTV’s. Then I downloaded the entire report and discovered that I am doing precisely what I am being told to do by the marketing machines of several technology and automotive companies.
I took comfort in that. At least if I am not original, I am cooperative.